Collierville Chamber of Commerce Non-Profit of the Year.

About Us

Our Story

In 2006, the seed was planted to start a children’s theatre in Collierville. The founders were convinced that our town needed and could support a theatre just for kids. Using donated rehearsal space from Collierville United Methodist Church and renting The Harrell Theatre, New Day Children’s Theatre was born. Within six months of opening, we had produced two main stage productions and been established as a 501(c)(3) non-profit. New Day has impacted thousands of participants and audience members in the past 10 years, producing more than 32 shows as well as numerous camps and workshops.

Our Mission

New Day Children’s Theatre provides theatrical exposure to children and youth of all experience levels. New Day provides a nurturing environment where children come together to build relationships and develop character through mutual respect and teamwork. It is a safe place to express their creativity. At New Day the kids participate in all aspects of the production, from acting to lights to taking tickets at the door. The process of the theatrical experience is as important as the product and equal weight is placed on education and fun. Whether center-stage or behind the scenes, and regardless of experience level, there is a place for every child at New Day.

Our Values

It is important to everyone at New Day to provide a quality arts program for the children in our community. As the only drama program in the mid-south dedicated to children we believe in:

  • Edifying and empowering kids always.
  • Building relationships in an nurturing environment.
  • Developing character through mutual respect and teamwork.
  • Conducting all business with honesty and integrity in a fiscally responsible manner.

Meet Our Executive Director

Jennifer DouglasJennifer Douglas (Executive Director) has over 30 years of experience with children’s theatre and truly understands the importance of what the theatre has to offer. She is passionate about providing a safe place for children to discover and develop their talents while participating in quality programming that is designed for all skill levels. By allowing the individual to collaborate with peers on a common goal, a child is provided the opportunity to be a part of something bigger than themselves.

Jennifer has dedicated the past 20 years to the nonprofit sector, creating and developing numerous programs that serve the children and youth of her community. Possessing a deep understanding of strategic planning for successful program development, she has a proven track record of evolving programs to better meet the constantly changing needs of the communities being served.

Actively involved since 2007, Jennifer has a long history with New Day. She has directed and choreographed for Saturday Playhouse, Victoria’s Summer Stock, Page Robbins Players, and several summer camps. When not teaching, she was heavily involved behind the scenes with productions and coordinating fundraising events.

Jennifer is the Director of Elementary and Middle School Theatre at Briarcrest Christian School, where she has also enjoyed being the choreographer for the elementary and middle school theatre since 2017. In addition to her work at Briarcrest, she is also the Director of SNAP, a community outreach program for children at Collierville United Methodist Church. As the program director, she has had the privilege of helping hundreds of children in the community discover the arts and develop their talents through arts education, while also serving as the director for eight of their productions.

Jennifer studied early childhood education and special education at the University of Memphis where she also served as an advocate, tutor, and mentor for students with disabilities. She received a Bachelor of Science in Nursing from the University of North Alabama and has had the honor of caring for the critically ill for over a decade. She has seen firsthand how precious life is and encourages us all to make a difference and make it count.

What's Childhood Without a Little Drama?